Last updated August 15, 2022.
We believe you should always know what personal data we collect about you, how we use it, and what control you have over this data. We want to be transparent and share this information with you in our privacy policy below.
We are SIA Adtex Group, registration number 40203285847, registered address Ventspils iela 43, Rīga, LV-1002, Latvia, operating under the name Petit Babu («we», «us» or «our»). We are the controller of your personal data.
You can contact us by:
This privacy policy («Privacy Policy») explains
The Privacy Policy applies to the use of the website www.petitbabu.eu («Website») and our communication concerning the use of the Website.
Authentication data – login information needed to identify you as a system user, e.g., password, username.
Contact information – data needed to contact you, e.g., e-mail address, phone number, postal address.
Identification data – information that allows us to establish and verify who you are, e.g., name, surname, or social media username.
Purchase information – details regarding the delivery of your purchase, e.g., products and services purchased, purchase status, or invoice number.
Payment details – information needed to receive and transfer payments, e.g., payment method, billing address, bank account number, payment card details (including card number, CVV/CVC code, card expiration date).
Payment status – details related to your payment, e.g., whether the payment was successful, payment date, time and place.
Traffic and performance data – information that is used by website or application analytical tools, e.g., IP address, an identifier assigned to you, location, device information, demographic data, and device type.
User IDs – a name, by which a person is identified, e.g., account or user ID, account number, or another identifier.
We use only the minimum amount of personal data needed.
We will indicate where the provision of personal data is voluntary or necessary.
For each topic below, we describe why and how we use your personal data and what is the legal basis.
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We use Mollie, Paypal services for processing your payments. We send them your payment details to receive the payment and we receive from them information about the status of your payment.
| What do we do with your personal data and why? | What personal data do we use? | Legal reason |
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| We collect your data and send the data to the payment service provider to receive payments and to give refunds. |
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To perform the contract with you |
| We receive the data from the payment service providers and store it to have a proof of our transaction for tax and accounting purposes. |
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| What do we do with your personal data and why? | What personal data do we use? | Legal reason |
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| We send you marketing information (e.g., newsletters, information on discounts, sales, new products, or services) to keep you updated about our offers. |
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| We analyse your reactions to our messages to understand the effectiveness of our messages and marketing campaigns. |
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| We show you adverts as you browse the web to inform you about our offerings. |
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We use the following marketing tools that process personal data for sending marketing information:
Mailchimp (see their privacy policy here)
| What do we do with your personal data and why? | What personal data do we use? | Legal reason |
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| We collect and analyse your application to run lotteries, giveaways, or competitions. |
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| We announce publicly if you are the winner to let everyone know who the winner is. |
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| We inform you privately if you are the winner to let you know that you have won and how to claim the prize. |
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| What do we do with your personal data and why? | What personal data do we use? | Legal reason |
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We analyse the Website's traffic and performance to continuously improve our Website, and the user experience. We use the following analytical tools:
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Your consent |
| We analyse sales information to understand our users’ tastes and use this information for offering new products. We use Shopware e-commerce platform to analyse your purchases. |
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It’s important for us to improve our services and provide the best service to you (legitimate interests) |
We will obtain your personal data:
from payment service providers (Paypal, Mollie)
from delivery service providers providers (DHL, FedEx, DPD, Omniva, Venipak)
from e-commerce platform (Shopware)
from e-mail marketing service provider (Mailchimp)
directly from you (for example, when you purchase a service, contact us with a question or complaint, create user's profile, respond to a survey or sign-up to receive marketing communications)
We disclose your personal data to the following categories of data recipients:
payment service provider Paypal located in USA
analytical service providers (Google Analytics, FB Pixel)
e-commerce platform
e-mail marketing service provider (Mailchimp)
accounting service providers located in Latvia
data centre service provider(s) located in Germany
IT maintenance services located in Germany
We will not store your personal data longer than it is necessary. Once we have determined that we no longer need to hold your personal data, we will destroy it.
The criteria used to determine the period of storage of your personal data are:
You have various rights in relation to the personal data that we process about you. We have described these rights in the table below. There are some exceptions to these rights, however. If we refuse your request, we will explain to you the reasons for doing so.
If you wish to exercise any of these rights, please contact us by sending an e-mail to info@adtexgroup.eu.
| Your rights | Explanation |
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| Right to request access | You are entitled to ask us if we are processing your data and, if we are, you can request access to your personal data. |
| Right to rectification | You may request that we rectify any inaccurate or incomplete personal data that we process about you. |
| Right to erasure (“right to be forgotten”) | You have the right to request that we erase your personal data. |
| Right to restrict processing | You have the right to request that we restrict our processing of your personal data where:
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| Right of data portability | You have the right to transfer your personal data between data controllers. This means that you can request your personal data we process about you in a structured, commonly used and machine-readable format and transfer this data to a third party. |
| Right to object | Where we are processing your personal data based on our legitimate interests (or those of a third party), you have the right to object to such processing on grounds relating to your particular situation. |
| Right to withdraw consent | If you have consented to our processing of your personal data, you have the right to withdraw consent at any time, free of charge. |
If you have any concerns about our use of your personal data, you can make a complaint to us by sending an e-mail to info@adtexgroup.eu.
In case you could not solve your problem with us directly, you can also complain to your local data protection authority or the place of the suspected violation. Contact information of these authorities can be accessed at the website of the European Data Protection Board.